Which? calls for greater transparency from mobile phone providers

19 Jan, 2015

New research suggests that many mobile phone customers are paying over the odds by an average of almost £160 per annum because they are on an unsuitable tariff.

Consumer group Which? claims that more than 7 out of 10 customers are paying more than they need to for unsuitable tariffs. They either don’t use enough of their data, text and minute allowance or they exceed their monthly allowance.

The Which? investigation found that while 4 in 10 customers think there is a more suitable package out there for them, almost half have never switched provider.

Which? is calling on providers and regulator Ofcom to make it easy for customers to switch and make prices easier to understand and compare.

Which? spokesman, Richard Lloyd, said: “It’s shocking that consumers are overpaying by billions of pounds for mobile phone contracts that just don’t suit their needs. Mobile phone companies must do more to help people get the best deal, making switching hassle free and ensuring that pricing is transparent.

“If we don’t see mobile firms making voluntary improvements then we will ask the regulator Ofcom to step in.”