As wedding season hits its peak, new research1 from American Express shows that 40% of UK wedding guests will attend an overseas wedding in 2025. Brits will attend an average of two weddings either in the UK or abroad, with this number expecting to increase to three weddings in 2026. Londoners and North Easterners are poised for wedding fever in 2025 averaging four weddings this year alone.

Destination weddings are on the rise and Brits are soaking it up. A quarter of those attending weddings abroad say they prefer it as it doubles as a holiday, and this is particularly popular among 18-34 year olds (44%). However, over half of UK adults (54%) still favour local weddings to save on travel and accommodation costs.

Destination celebration!

France has emerged as the top overseas wedding destination, with 26% of guests who are going to destination weddings attending a celebration there in 2025

Top 5 overseas wedding destinations in 20252

France (26%)

Spain (23%)

USA (19%)

Italy (17%)

Canada (15%)

Overseas weddings offer more than just dream destination for the couple. Nearly two in five attendees of destination weddings (36%) see it as an opportunity to visit a new place, while 34% appreciate the better weather. A quarter (25%) enjoy taking a holiday with friends, and a third (33%) plan to extend their trip for a personal holiday.

Points to planes

Wedding guests are also looking to earn something back for themselves, with one third planning to collect loyalty points (28%) or cashback (29%) when attending marriage celebrations in 2025. American Express offers a range of Cards that earn Membership Rewards® points, cashback and exclusive offers. For example, Amex® Platinum  Cardmembers can make the most out of their travel experience with benefits including airport lounge access, travel insurance, guaranteed 4pm check-out, early check-in and room upgrades (subject to availability) and the chance to use Membership Rewards points on travel when booking through Amex Travel Online. T&Cs apply. Amex® Platinum Card has a representative APR variable of 694.9%.

Dave Edwards, Vice President, American Express: “We know our Cardmembers are passionate travellers and like to make the most of the wonderful travel, dining and hotel benefits and rewards on offer.  As the wedding season picks up pace across Europe, our latest research highlights the growing popularity of destination weddings among Brits. Whether it’s a chance to discover a new location, connect with the bride or groom’s culture, or enjoy a holiday with friends, Brits are gearing up to celebrate overseas.”